
BLOOM
Project Overview
For my first project at General Assembly, we were partnered with a classmate. With their help we were to identify a problem that could be solved with the design of a simple app. The problem that we found was that she is an avid coffee drinker but had trouble brewing a consistent cup of coffee each day. Thus, Bloom was created to help brew the perfect cup of coffee each time. With the use of this app anyone is able to record each brew that they make, so that they can consistently repeat that brew.
Role: UX Research and Design
Tools: Figma, Figjam, Google Docs, Excel, Netsuite
01
RESEARCH
User Interviews
When we conducted our user interviews, we did them in two rounds. The first round was done with two stakeholders and the second was with three of Brightpearl's customers.

After conducting our interviews we quickly noticed that there were some repeating patterns.
The First, was that the software needed to be updated in general. There haven't been any updates in 10 years and customers felt that it was being neglected.
The second, was that customers felt that they had to complete more steps than they needed when trying to complete tasks on the accounting side




DEFINE
Persona
With all the information we gathered, we were able to create our main persona Crystal. Here we have our profile that was created.

User Flow
Thru our user interviews we were able to come up with a user work flow.

02
IDEATE
Once I created the Persona and knew what we needed to focus on, I sketched out a few ideas and created wireframes to help get a visual of the layout.
Sketches




Wireframes


03
04
USABILITY TESTING
After we created our wireframes we were able to find a few users to test them out and they were able to give us feedback on things that worked or things that could still use some more improvement. This is some of the feedback that we received.

05
Prototype
PROTOTYPE COMING SOON
06
Conclusion
Next Steps
A
Reflection
B